In 2004, Kerri Russell heard about a program offered through the City of Markham called the Summer Company program. This program created young entrepreneurs and inspired youth to build their own businesses. At the time, Kerri worked as a swim instructor at a community pool when she jumped at the opportunity and began to create a business plan for backyard swim instruction. Kerri, who had been working as a swim instructor at a community pool, jumped at the opportunity and began work on creating a business plan for backyard swim instruction at a small ratio. Read more “From Backyard to Boxgrove”
Every day, we have the pleasure of providing swim lessons to hundreds of families. There is truly no greater pleasure than watching our swim families smile, laugh and learn. As a family-founded and family-run business, it is our goal that everyone who walks through our doors feel like they are a part of a bigger family – the Russell Aquatics family. We want to provide you and your family with essential, life-long and lifesaving skills. We want to help make that beach vacation more enjoyable, your summer pool parties less anxiety-inducing and most importantly, we want to keep you and your loved ones safe in and around water.
Read more “Swim Lessons – Why They Should be a Family Affair”
Every year, we hear from many families of their choice to take the winter session off. Sometimes, it’s for extended travel plans, broken bones or other financial obligations – totally understandable reasons! Other times, it’s because of old wives’ tales or misconceptions. In this article, we debunk some of those myths and misconceptions and share with you why swimming is a great activity to participate in year-round.